Skip to content

More Social, More Human, More Engaged: IBM’s Beehive

November 23, 2009

As Web 2.0 becomes increasingly pervasive in our personal lives,  it stands to reason that the use of social tools like intranets, text messaging, instant messaging, social networks, and blogs continues to gain ground at work as well.

According to a study by AON Consulting, it isn’t just the millenials who are incorporating these tools into how they do their jobs.  Employees who work remotely and who collaborate with colleagues in other offices – regardless of generation – can benefit from the connectivity made possible by social tools.  Sharing not just files, but ideas, can be made easier, and perhaps most importantly, more human.

IBM’s Beehive is an interesting example of how engaging employees online through social tools can result in increased innovation and a positive impact on the bottom line.

IBM researchers stated in a position paper that the platform was “designed to blur the boundaries of work and home, professional and personal, and business and fun.”  Employees are sharing personal photos and news, but they are also using the site to get to promote new initiatives and get to know colleagues who can help advance their projects or careers.

One participant in IBM’s Beehive – called “a collaborative platform that emulates the physical work environment” in a recent Computer World article – said “connections help his teammates relate to one another like human beings and not just as resources or assets.” New products and new projects have emerged along with new leaders and new opportunities.

Interestingly, researchers have found that employees who are highly engaged in Beehive are also more highly committed to IBM than their peers.

 

One participant in IBM’s Beehive – called “a collaborative platform that emulates the physical work environment” in a recent Computer World article – said “connections help his teammates relate to one another like human beings and not just as resources or assets.”
Advertisements
No comments yet

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: